Gl stone expo

GL Stone Expo

GL Stone Expo is a premier supplier of high-quality granite and quartz in Hyderabad, offering an extensive collection of stylish stone options for both interiors and exteriors.

Challenge

  • GL Stone Expo is a supplier & installer of granite, quartz, and natural stone products in Hyderabad, serving both interior and exterior applications.
  • Their primary challenges included:
    • Differentiation in a crowded stone / construction materials market — many local stone yards and suppliers, so standing out with product quality, service, and design counsel.
    • Showcasing product variety & inspiring customers — stones are highly visual; customers want to see how materials look in real settings (kitchens, facades, countertops, etc.).
    • Lead generation & trust building — customers want assurance on quality, delivery timelines, installation, and after-sales support.
    • Geographic reach and project scale — serving multiple cities/projects, handling logistics & coordination across projects.

Solution

  1. Strong product catalog & high-quality visuals
      • They maintain a gallery page with images of interiors, exteriors, and stone installations to showcase the product in context.
      • Use of large, high resolution photographs on the home and product pages to help customers visualize stones.
  2. Customer-centric approach & consultation
    • The site emphasizes that the customer can share their ideas/inspirations, and GL Stone will help realize them.
    • Testimonials often cite that their staff (e.g. “Mr. Ankur”) guided the customer patiently and helped choose the right product.
  3. Geographic reach & logistics planning
      • By claiming “40 Cities Covered” and “576 Projects,” they signal wide coverage.
      • They likely coordinate supply, transport, and local deliveries to maintain consistency and minimize damage in transit (a critical piece for stone slabs).
  4. Content marketing & customer education
    • They maintain a blog with articles (e.g. “Choosing the Right Granite for Your Kitchen & Flooring Needs”) to educate customers.
    • Use of “About Us”, product description pages explaining types of granites/quartz, uses (flooring, elevation, stairs) to guide decision making.

Results

  • Strong customer feedback: Many users leave positive reviews, stating “Good quality,” “Prompt delivery,” “Excellent collection,” etc. 

  • Reputation & trust: On JustDial, they have 4.8 / 5 from 106 ratings.

  • Perceived reach & scale: Their homepage claims “40 Cities Covered,” “576 Projects,” “10,000 Happy Clients” to signal scale.
  • Increased credibility through content & visuals: The blog, gallery, and product showcases help prospective customers feel confident in selection.
  • Brand visibility: Presence on social media (Facebook, Instagram, LinkedIn) and business directories increases their discoverability.

  • Mixed signals / room for improvement: While the majority of feedback is positive, negative reviews (e.g. delivery damage or cracks) imply quality control remains an area to improve.